Toward a Total Talent Future

Report - Alexander Mann Solutions/SIA

Alexander Mann Solutions commissioned Staffing Industry Analysts to conduct a survey gauging the expertise of workforce professionals on talent acquisition and management trends. The scope of my role was to design the resulting report along with a set of web badges to promote the release.

Both companies have distinct and recognizable branding within the industry. Because this report was commissioned by AMS with research conducted by SIA, the challenge was to find a balance between the two style guides. The solution was to take elements of both brands and combine them into a unique, yet familiar, look & feel for their respective audiences.